Converted adoc to md

content/blog/_index.adoc → content/blog/_index.md

@@ -5,4 +5,4 @@ draft: false
 description:
 ---
 
-The latest blog posts from the PINE64 community bringing the latest news.
+The latest blog posts from the PINE64 community bringing the latest news.

content/community/Brand_and_logo.adoc → content/community/Brand_and_logo.md

@@ -15,9 +15,9 @@ The brand and logo were first trademarked in 2015 by then Pine Microsystems Inc.
 
 We are highly protective of our trademark and copyrights, and will seek any and all legal measures to enforce guidelines contained in this document.
 
-image:/documentation/images/Pine64logowriting.jpg[PINE64 pinecone logo with brand name,title="PINE64 pinecone logo with brand name",width=500]
+{{<figure src="/documentation/images/Pine64logowriting.jpg" alt="PINE64 pinecone logo with brand name" width="500">}}
 
-== 1. Presentation and typography
+## 1. Presentation and typography
 
 The PINE64 project logotype is always capitalised: PINE64
 The logotype always uses high tonal contrast, all capital letters and is preceded by the logo.
@@ -35,22 +35,22 @@ PINE64 logo colors in HTML notation, top to bottom:
 
 Other variants, including all-white logo and typography on black or transparent background, are in use and permitted for non-commercial usage. Other colour variations are also permitted for non-commercial use. Other variants than the official logotype may be used for commercial use following an inquiry with PINE64 Community representatives and/ or designated Pine Store Ltd. staff members.
 
-=== 1.1. Slogan(s), look and branding
+### 1.1. Slogan(s), look and branding
 
 The PINE64 community slogan is “Open. Friendly. Community Driven”.
 PINE64 hardware packaging uses the tagline “Open Sesame”.
 
 PINE64 uses a distinct brand look which makes use of the original colour scheme of the pine cone logo (see section 1.) in conjunction with black, grey and white as background colours.
 The distinct look of PINE64 organization’s (pine64.org) website, the official forum (forum.pine64.org) and the Pine Store’s (pine64.com) website is restricted to official PINE64 portals and community services. It may not be copied or imitated by community run services such as forums or websites.
 
-=== 1.2. PINE64 logo kit
+### 1.2. PINE64 logo kit
 
 We provide a PINE64 logo media kit in .zip format containing a range of acceptable logo variations in SVG file format.
 The .zip file also contains a READ ME document with detailed information and instructions.
 
-* https://wiki.pine64.org/wiki/File:Pine64-logos.zip[Media kit in .zip format]
+* [Media kit in .zip format](https://wiki.pine64.org/wiki/File:Pine64-logos.zip)
 
-=== 1.3. Branding on devices
+### 1.3. Branding on devices
 
 We choose to keep PINE64 branding on our devices to a minimum. Our design follows our inherent ideology that devices we sell belong to the end-users, not to us.
 
@@ -61,13 +61,13 @@ The PINE64 pinecone is also discreetly placed between the torch and camera on th
 Packaging of PINE64 devices varies in branding implementation, ranging from plain white boxes from recycled materials to the hallmark “Open Sesame” tagline alongside PINE64 logotype from recycled cardboard.
 The PinePhone also uses a distinct “PINEPHONE” logotype written in Good Times Regular font.
 
-== 2. Non-commercial usage
+## 2. Non-commercial usage
 
 Any and all derivatives of the PINE64 brand name and pinecone logo, including alterations to the original logo per bounds in section 1, are permitted for non-commercial use.
 
 Use of the logo and brand name is permitted in communities or projects, as long as it is clearly denoted that the software, community, portal, website, subreddit, etc., does not belong to and is not administered by PINE64 community nor Pine Store Ltd.
 
-=== 2.1. Examples of appropriate non-commercial usage
+### 2.1. Examples of appropriate non-commercial usage
 
 * Including PINE64 logo and brand name in open source software, offered freely and free of charge, written for PINE64 devices
 * Including PINE64 logo and brand name on publicly available 3D files offered freely and free of charge
@@ -77,7 +77,7 @@ Use of the logo and brand name is permitted in communities or projects, as long
 * Any alterations to the logotype for private or community use - for example as freely distributed wallpapers, icons, emotes, etc.
 * Including PINE64 slogan and distinct brand look in freely distributed and royalty free software
 
-=== 2.2. Restrictions to non-commercial usage
+### 2.2. Restrictions to non-commercial usage
 
 The PINE64 logo and logotype may not, under any circumstances, be used or associated with any software or hardware projects not related to PINE64 hardware. Our brand name look and slogan (see section 1.1) are also restricted to use on official PINE64 websites, chats, forums and hardware (but allowed on freely distributed software for PINE64 devices).
 
@@ -86,7 +86,7 @@ We reserve the right to request the PINE64 logo and logotype be removed if a non
 The PINE64 logo and logotype may not, under any circumstances, be used to mislead existing or prospectus PINE64 community members into believing that software, social media account, community service, website, forum, subreddit, chat, social media account, etc., is representative of or run by official spokespersons of the PINE64 community or the Pine Store Ltd. staff members.
 The PINE64 logo and brand name may not be used in a way that creates a false impression that a product or business is endorsed, sponsored by or associated with the PINE64 community or Pine Store Ltd.
 
-== 3. Commercial, affiliate and sponsorship usage
+## 3. Commercial, affiliate and sponsorship usage
 
 Commercial use of the logo, logotype or brand name, as well as any derivatives or alterade logotypes, is not permitted without prior consent of Pine Store Ltd. This means that any software project, merchandise vendor or community endeavour that seeks to turn a financial profit based on the PINE64 brand name needs to first acquire appropriate consent from Pine Store Ltd.
 
@@ -96,7 +96,7 @@ Projects, events or other engagements sponsored by PINE64 Community need to clea
 
 We will seek any and all legal measures to enforce compliance with the use of all our copyrights and the PINE64 trademark.
 
-=== 3.1. Commercial and affiliate use or as part of sponsorship
+### 3.1. Commercial and affiliate use or as part of sponsorship
 
 Any use of the PINE64 logo and brand name in digital form should adhere to guidelines in section 1. PINE64 partner projects, business partners, affiliate programs, sponsored programs or events, etc. are welcome to reach out to PINE64 representatives and/ or Pine Store Ltd. staff members for graphical assets (e.g. the logo and logotype) and to consult usage.
 
@@ -106,12 +106,12 @@ The PINE64 logo and brand name must appear less prominent than the business’ o
 
 In the case of sponsorship, sponsors are asked to include an identification of PINE64’s affinity with the said sponsored project. This includes, but is not limited to, placing PINE64 logo and/ logotype in a “Sponsors” section or being processed by “Sponsored by” to indicate sponsorship.
 
-=== 3.2 Applying for inclusion of branding in commercial application or sponsorship
+### 3.2 Applying for inclusion of branding in commercial application or sponsorship
 
 For business, partnership or sponsorship inquiries please email: [email protected]
 Applications are reviewed on a case-by-case basis.
 
-=== 3.3 Examples of appropriate commercial, sponsorship or affiliate usage
+### 3.3 Examples of appropriate commercial, sponsorship or affiliate usage
 
 * Including PINE64 logo and brand name on a dedicated “sponsors” page or in a designated “sponsors” section of a webpage
 * Including PINE64 logo and brand name on a partner project’s website, with preceding text to the effect of “in partnership with PINE64” or in a designated “partners” section
@@ -120,17 +120,17 @@ Applications are reviewed on a case-by-case basis.
 * Including PINE64 logo and brand name in paid software and associated promotional materials (e.g. on business’ website), to indicate compatibility with PINE64 hardware
 * Including PINE64 logo as part of promotional materials by partner projects or affiliated businesses upon prior agreement
 
-=== 3.4 Restrictions to commercial usage
+### 3.4 Restrictions to commercial usage
 
 No business, sponsored project or affiliate may use the PINE64 logo and logotype to mislead existing or prospectus PINE64 community members into believing that software, community service, social media account, website, forum, subreddit, chat, social media account, etc., is representative of or run by official spokespersons of the PINE64 community or the Pine Store Ltd. staff members.
 We reserve the right to request a sponsored event, affiliate program, business or partner project to remove PINE64 branding under particular circumstances.
 
-== 4. Creation of derivative logos and logotypes
+## 4. Creation of derivative logos and logotypes
 
 Anyone is allowed to create PINE64 derivatives for personal or community usage. This extends to any form of artwork, community-made mockups or any other clearly identifiable community-activity that does not mislead existing or prospectus community members to believe it is PINE64 official material.
 
 Derivatives of the PINE64 logo and banding are permitted for non-commercial usage, granted they do not mislead prospectus or existing PINE64 community members into believing the material is PINE64 sanctioned or issued by PINE64. Derivatives of the logo and branding may not be used in a context that could cause brand damage nor for commercial purposes.
 
 Derivatives of PINE64 branding may still be subject to our copyright and as such need to adhere to restrictions outlined in section 2.2. We may request the removal of PINE64 logo or logotype derivatives if we feel that they are misused, used for commercial purposes or result in damage to our brand name.
 
-We strongly advise anyone willing to create a derivative of our logo or brand name to reach out to a PINE64 Community associate or a Pine Store Ltd. staff member.
+We strongly advise anyone willing to create a derivative of our logo or brand name to reach out to a PINE64 Community associate or a Pine Store Ltd. staff member.